Blog

As consumers, we are often driven by a product's reviews to know if it's worth making a purchase. But what if you could see a product being used or modeled by a real person instead of trusting brands' advertisements and listings online? Well, this is where influencer marketing comes in.
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Instagram is pretty selective in regard to giving us information to help us understand how their algorithm works. In this article, we will break down some key elements to 'hacking' said algorithm and increasing engagement on your future posts.
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NFTs represent a breakthrough in the perception of digital art, its uniqueness and authorship, and bring new trends and challenges to the field of branding and digital marketing.
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Do you dream of getting millions of followers? The road to becoming a social media influencer can be long, but by following a few simple steps from Imprint's digital experts, you will be off to go a good start.
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Like other viruses that have plagued society, Covid-19 will soon be a thing of the past. But viral content is here to stay. Imprint's digital experts guide you through the steps to go viral with your content.
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Transform your business into ‘better than usual’. Imprint’s unparalleled, intelligence approach to social media campaigns can help medium and large organizations position themselves successfully for the current and post-COVID-19 world.
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While celebrity influencers may be losing their ability to influence, ‘micro’ and ‘nano’ influencers are proving to be effective at crafting genuine messages, authentic engagement & building dynamic communities around an idea or brand.
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What is it about social media that has us hooked? These digital platforms have tapped into our human psyche by appealing to our basic social instincts and subsequently transforming the reality of the world we live in – both on and offline.
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In today’s advanced social media landscape, the effectiveness of your marketing strategy is just as important as the quality of the services you offer. Imprint shares some strategy tips from our social media experts.
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Imprint Social’s newly developed research methods and social media discourse analysis offers an unprecedented and authentic window into motivations behind audiences' decision-making behaviors on social media.
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